Bright Winter

Make-up palette

Bright Winter combines brightness with coolness. This sub-season is part of the Winter family and flows from Winter into Spring.

Its colours are saturated, quite cool, and medium-dark. Bright Winter's natural appearance has a highest contrast and intensity of all the seasons. And so Bright Winter make-up is at its best when it's high-contrast, clear, and bright, though not necessarily sparkly or overly glossy.

Natural appearance

The contrast of Bright Winter's natural appearance is very high. The skin is typically very light and stands in contrast to the very dark hair.

The eyes are striking and intense.

The combination of all of these factors makes the Bright Winter overall appear not only highly contrasted, but also very intense.

Consequently, these natural characteristics will need to be repeated in your make-up. So remember, a natural look on you is a very intense look. Don't be afraid! And the Bright Winter colour palette lends itself well to creating the required look.

The Colour Palette

Bright Winter's dominant characteristic is clear/bright, and its secondary characteristic is cool. If you want to learn more about the Bright Winter colour palette, check out the comprehensive Bright Winter guide.


Thanks to this sub-season's secondary characteristic, the colours lean towards the cool end of the scale but are not extremely cool. As a result, you will find fewer shades of yellow (which is the warmest colour of all) on the palette. And you will only see cooler shades of yellow that have a tint of blue. Instead, there are more blues, pinks, and purples that are naturally blue-based.


While the colours range from very light (bright white) to very dark (true black), the majority is medium in value, leaning slightly to the dark because of the greater concentration of blue undertones. Pairing light and dark colours produces the high contrast that is required for this sub-season.


In line with Bright Winter's dominant characteristic, the colours are very high in chroma; meaning they are extremely saturated, bright, and vibrant.

Make-up Colours

Bright Winter make-up colours are taken from the same colour palette that is used for clothing.

Complexion Make-up

Complexion make-up includes foundation, concealers, highlighters, and bronzers. These would typically be taken from the neutrals palette.

Foundation & Concealer

Bright Winter skin is neutral-cool with pink undertones. Its appearance is clear and pale, and it often has a certain translucent quality to it. Darker skins have a glowy, almost glassy shine to them.

However, it's not possible to give recommendations on complexion make-up - such as foundation and concealer. These must be colour-matched to your individual skin.

Generally though, foundation and concealer are best when they are natural, smooth, and pink-based.

Avoid peachy and yellow-based foundations which have warm undertones and will clash with your naturally cooler complexion.

Bronzer & Highlighter

Bronzer is not a make-up product designed for Bright Winters since its purpose is to bring out a golden warmth which Bright Winters simply do not possess.

So stay away from bronzers as they will simply look off on you.

If you do want to add some highlights to your skin, use a cool highlighter instead. It will add some shimmer without the golden tones of a bronzer.

Eye Make-up

Eye make-up colours are also taken from the neutral area of the Bright Winter palette with the exception of eyeshadow colours. Highlight eyeshadows come from the complementary and accent colours area on the palette.


Neutral eyeshadow colours are the whites, greys, taupes, and icy pastel colours on the palette.

For highlight and accent eyeshadow colours, opt for the brighter, darker colours on your palette.

Since your eyes are naturally very bright and contrasting, your eye make-up should be too. But make sure not to overdo it. These are intense colours; a small amount will be enough.

Also ensure not to go too dark with your eye make-up. Since Bright Winter is influenced by the lighter Spring season, anything too dark will look out of place on you.

Avoid very warm yellow-based colours as well as muted colours. Both will clash with your bright appearance.


As a Winter, your best choice of mascara is black. Other colours just won't look as good because Bright Winter needs contrast and intensity. Often, even a dark grey won't be intense enough.

But especially stay away from warm browns, which will clash with your cool eyes.


If you want to, opt for bright eyeliner; because you can! Navy, purple, grey are all great choices.

Lip & Cheek Make-up

Blush and lip colours come from the pink, red, and coral area of the Bright Winter colour palette.


The perfect blush shade will depend on your natural skin tone, so a little trial and error will be required here.

But generally, Bright Winter blush is a pink or coral. Don't go too peachy.

Avoid very warm oranges and reds that will clash with your cool appearance.


Bright Winter lipsticks are bright! From fuchsia to purple, these are not shy colours.

But even though these colours may at first glance seem bold, don't be afraid. They will look very natural on you and not at all attention-grabbing, because they mimic the natural intensity of your appearance.

Again, avoid dark colours, warm oranges, and yellow-based reds - such as brick red. Nude lips are also not great on you because they lack the intensity that you need.

Make-up Looks

Natural Looks

Bright Winter make-up is at its best when it's clear, contrasted, and bright.

As mentioned before, when we think of a natural make-up look, we often think of nude or bare lips and very little eye make-up in neutral colours - such as brown and taupe. However, this type of "natural" look does not work on Bright Winters. And it's a wrong idea that we need to get out of our heads.

A natural look is one that will mimic the characteristics of your natural appearance. For a Bright Winter, this means high-contrast and intensity. A nude lip on a Bright Winter will make them look washed out and off. What is required here is a bold lip paired with defined eye make-up.

Even though this might seem unintuitive at first, this is what will actually look natural on a Bright Winter. You can see in the image below how the bright magenta lip doesn't look bold at all on Megan Fox. It neither stands out, nor does it take attention away from her. It just naturally melts into her appearance.

If this is still too much for you, opt for one of the sheerer lip colours, apply it lightly, and add some black mascara to your lashes.

One important thing to remember for a Bright Winter make-up look is that both your eyes and your lips must have the same intensity. Don't go for just a bold lip with minimum eye make-up. It will unbalance your face.

Dramatic Looks

You have several options here. You could simply intensify your lips with an even brighter lip colour. (Make sure to equally balance out your eye make-up with the same intensity).

Otherwise, you can go for smoky eyes. But don't make it too dark; you have so many greys on your palette to try.

And the classic dramatic make-up look for Winters is the pin-up look, with light eyeshadow, winged black liner, and a red lip.

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