Complete Style Guides

7 Style Essences

Simply put, style essences are types of beauty or the lines and shapes of your body and face repeated in clothing. In total, there are 7 style essences (based on John Kitchener's system).

Each style essence is defined by whether it is yin (soft, round) or yang (sharp, angular), and which kind of yin and yang it is.

In this section, you can learn more about each style essence and access the comprehensive guide to each one.

Yang Essences

Style essences that lean towards the Yang end of the spectrum have more masculine characteristics, such as sharpness, angles, squareness, and boldness.

[Note that in this context masculine does not mean manly or aggressive, it reads as strength, dignity, and poise.]

Dramatic

Theatrical Bold Yang

The Dramatic style essence is the theatrical bold yang essence.

This style essence communicates danger, intensity, and strength.

Individuals of this style essence tend to be tall and have angular features and bone structure, and a straight body frame. They tend to be drawn to extreme fashion and costume.

Dramatic clothing styles are long and narrow, possibly oversized, and include creative patterns and textures, large-scale prints and bold colours.

Natural

Relaxed, Casual Yang

The Natural style essence is the sportive, relaxed, or casual yang essence.

This style essence communicates an easy-going nature and adventure.

Individuals of this style essence tend to be strong-looking with sturdy shoulders and broad faces, sometimes with uneven features. They prefer their clothing to be functional, emphasising comfort.

Natural clothing styles include relaxed fits, lots of layering, earthy colours, ethnical looks and tribal patterns, and natural materials.

Gamine

Playfully Dramatic Yang

The Gamine style essence is the playfully dramatic yang essence.

This style essence communicates a youthful rebelliousness.

Individuals of this style essence tend to be short with compact body types, typically have boyish looks, and tend to be energetic and impish. They like to poke fun at fashion.

Gamine clothing styles are compact, irreverently colourful with patterned mixes, and include men’s fashion items and whimsical accessories.

Balanced Essences

The balanced style essence is an even blend of yin and yang. It blends masculine and feminine characteristics in such a way that the result is a neutral essence.

Classic

Formal, Traditional Balancing Yin & Yang

The Classic style essence is the formal, traditional essence balancing yin and yang.

This style essence communicates formality and timeless elegance.

Individuals of this style essence tend to have very symmetrical features, evenly blending masculinity and femininity. Their fashion style is elegant, formal, and timeless.

Classics clothing breathes timelessness and formal elegance, neutral colours and simple designs.

Yin Essences

Style essences that lean towards the Yin end of the spectrum have more feminine characteristics, such as roundness, softness, and fineness.

[Note that in this context feminine does not mean naive or meek. Instead, it reads as gentleness, mildness, delicacy.]

Ingenue

Decorative Small-Scale Yin

The Ingenue style essence is the decorative small-scale yin essence.

This style essence communicates childlike innocence.

Individuals of this style essence have a youthful, innocent appearance. They tend to be shorter, with delicate often rounded features and bone structure. They like to play with fashion.

Ingenue clothing styles include decorative florals, vintage clothing and things in miniature. Frills, bows, and lace are a must.

Romantic

Sensual Deep Yin

The Romantic style essence is the sensual deep yin essence.

This style essence communicates sensuality.

Individuals of this style essence tend to have a curvy and voluptuous body type with alluring eyes. Their mature femininity is expressed in indulgent fashion and expensive accessories.

Romantic clothing styles include lots of wrapping and ruching, luxurious, tactile textures, tight-fitted garments and sensuous accessories.

Angelic

Ethereal Yin

The Angelic style essence is the most yin and ethereal essence.

This style essence communicates otherworldliness and mysticism.

Individuals of this style essence tend to seem like they belong to another age. They are often tall, thin, oval-faced and waif-like, suggesting mythical creatures.

Angelic clothing styles are fine-textured, draped, wing-like designs. Angelic accessories are ultra fine-weight and may suggest the cosmos.